One thing you have to do no matter which business model you choose is figure out who youre is. That’s called your niche. Since you're in this for the long term, you aren't just going to try dozens of different, trendy niches over time. You're going to choose something you can earn money with a year from now and 10 years from now. You're going to choose a target audience who is ready and willing to spend a lot of money with you. You are going to develop a brand that stands out in a crowded field of other marketers and brands. Over time, you might serve this as an affiliate marketer, product creator, list marketer, and so on. That’s exactly what I do within my niche— business mindset, strategy, and motivation. Eventually, you'll have a presence on social media, your own blog, and everywhere else your audience is. You’ll want the people in your niche to recognize your name and your brand, because wherever they go, there you are. Maybe you’ll have written one or more books on the subject of your niche. Maybe you’ll be in some of the same forums they’re in. Maybe you’ll have a podcast that they’ve subscribed to on iTunes or through your blog’s feed. Maybe you’ll have a Facebook page that they follow, or a Twitter account. Building those assets won’t happen overnight, but that’s what you want to accomplish. But it all starts with choosing your niche in the first place. Then, you'll develop a presence in that niche with your chosen business model. You'll make sure that you're choosing something that has great potential to help you earn 6-figures in a year. And most importantly, you want to choose a niche that you’re not going to become bored with as you develop all the different types of content, and more, that I mentioned above. Focus on markets where there is already a range of products and services being sold – from low-end to very high-end products. You want to feel fairly certain that other marketers who are similar to you have been able to earn sixfigure incomes within the niche, that they’ve blazed a trail for you.
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